About Fresh Feast Sdn Bhd

Mixue and Lucky Cup — under the same ownership group — now operate one of the largest beverage and fast-food networks in the world. As of 2025, the company runs over 45,000 stores globally, with roughly 40,000 of them located within China.

Through a highly standardized franchise model, strong supply-chain integration, and affordable pricing, Mixue and Lucky Cup deliver consistent quality across thousands of outlets — making the brands symbols of value, efficiency and mass-market reach in the beverage industry.