PETOUR MALAYSIA SDN BHD Hiring! Full Time Sales Content Creator in Selangor, Earn up to MYR 3,800 - Ricebowl

Job Overview

We are looking for a creative and passionate Sales Content Creator with 1–2 years of experience in developing engaging, sales-driven short-form video content for social media platforms, especially TikTok. The ideal candidate will be responsible for conceptualising, scripting, filming, and editing daily content for Petour’s pet food brand across TikTok, Instagram, Facebook, TikTok Shop, Shopee, and other digital platforms.

This role focuses on producing high-converting, trend-driven content that enhances brand visibility, audience engagement, product awareness, and sales performance through impactful digital storytelling and creator-style selling techniques. The position requires close collaboration with the Marketing, Sales, E-Commerce, Affiliate, and Branding teams to ensure content consistency, support campaign activations, and contribute to the company’s overall e-commerce growth objectives.

Key Responsibilities

1. Sales Content Creation

• Create sales-focused content including short-form videos, product showcases, promotional creatives, and strong attention-grabbing hooks for TikTok, Instagram, Facebook, and e-commerce platforms.
• Produce high-converting product content optimized for TikTok Shop, Shopee, and online sales campaigns.
• Develop creator-style and native-style content that drives engagement and purchase intent.
• Leverage trending formats, sounds, hashtags, and selling angles to maximize reach, engagement, and conversion.
• Produce campaign-related content for mega sales events, flash deals, voucher promotions, and seasonal campaigns.
• Stay updated with platform trends, content algorithms, market movements, and competitor strategies.

2. Content Planning & Campaign Support

• Plan and schedule content aligned with monthly sales targets, campaign objectives, and promotional calendars.
• Support major promotional campaigns including 9.9, 10.10, 11.11, 12.12, and other sales activations.
• Brainstorm and propose creative concepts, promotional hooks, and content angles to improve campaign performance.
• Collaborate closely with the Affiliate and KOL teams to ensure consistent campaign messaging and content direction.

3. TikTok Shop & Affiliate Content Support

• Produce content to support affiliate recruitment and creator campaign activations.
• Prepare product highlights, key selling points, and campaign materials for affiliates and creators.
• Repurpose high-performing affiliate or creator-generated content into scalable sales creatives for paid and organic use.

4. Performance Monitoring & Optimization

• Track and monitor content performance metrics including views, engagement, CTR (Click-Through Rate), conversion rates, and GMV contribution.
• Analyze content performance trends and identify winning creative patterns for optimization.
• Develop scaling strategies for high-performing products and campaigns.
• Monitor competitor activities and adapt successful content approaches to improve overall performance.

5. Social Media & Community Engagement

• Support daily posting, scheduling, and content management across social media platforms.
• Engage with audiences through comments, replies, and community interactions to build brand trust and customer confidence.
• Assist in creating educational and sales-oriented content to support customer understanding and purchase decisions.

6. Offline Event & Campaign Coverage

• Support offline campaigns, roadshows, expos, livestreams, and creator activations when required.
• Capture real-time event content for social media and promotional purposes.
• Assist in producing pre-event, live-event, and post-event campaign content.

7. Key Performance Indicators (KPIs)

• Monthly volume of sales-focused content produced
• Content conversion rate and GMV contribution
• Video views, engagement rate, and CTR performance
• Performance and effectiveness of campaign-related content
• Affiliate and creator content support effectiveness
• Sales uplift during promotional campaigns
• Growth of TikTok Shop and e-commerce traffic driven through content initiatives

Requirements

• Diploma or Bachelor’s Degree in Marketing, Mass Communication, Multimedia, Business, or related field.
• Proven experience in content creation, social media, TikTok Shop, or e-commerce content is an advantage.
• Strong understanding of TikTok trends, social commerce, and digital marketing strategies.
• Skilled in video shooting, editing, and mobile content production.
• Familiar with social media analytics and content performance tracking.
• Creative, proactive, and able to work in a fast-paced environment.
• Strong communication and teamwork skills.
• Willing to support weekend campaigns, events, or activations when required.

Added Advantages

• Experience creating pet-related or lifestyle content.
• Possession of basic shooting and content equipment such as smartphone, gimbal, lighting, or microphone setup.
• Photography or videography skills are an added advantage.

What We Offer

• Competitive salary package with career growth opportunities.
• Opportunity to work with a fast-growing and creative brand.
• Hands-on experience in social media marketing and digital content strategy.
• Supportive and collaborative team environment.
• Staff discounts on company products and employee benefits.

Why Join Us?

Join a growing pet food brand where creativity and innovation are valued. This role provides the opportunity to build your personal and professional portfolio while contributing directly to brand growth, audience engagement, and digital marketing success.

Pay: RM2,600.00 - RM3,800.00 per month

Benefits:

• Opportunities for promotion

Application Question(s):

• Do you have allergic to fur and if you can work with pets？ This is a pet-friendly office. Apply only if you can work with pets.

Work Location: In person