- Mid Valley City Bandar Kuala Lumpur WP Kuala Lumpur Malaysia 58000

Working Location
Job Description
Requirements
Develop and execute comprehensive digital marketing strategies aligned with Medi Beaute's brand vision and business objectives, focusing on driving customer acquisition, engagement, and retention.
Manage and optimize all paid digital advertising campaigns across platforms such as Google Ads, social media advertising (Facebook, Instagram, etc.), ensuring maximum ROI and efficient budget allocation.
Oversee and implement SEO/SEM strategies to improve organic search rankings, website traffic, and lead generation, staying abreast of the latest algorithm updates and best practices.
Lead the creation and execution of compelling content marketing initiatives, including blog posts, website copy, social media updates, and email newsletters, ensuring brand consistency and audience resonance.
Analyze marketing campaign performance using various analytics tools (e.g., Google Analytics, social media insights) to derive actionable insights, report on key metrics, and make data-driven recommendations for continuous improvement.
Develop and manage email marketing campaigns, including list segmentation, automation, A/B testing, and performance tracking, to nurture leads and foster customer loyalty.
Collaborate with cross-functional teams, including sales, product development, and creative, to ensure integrated marketing efforts and consistent brand messaging.
Manage the digital marketing budget effectively, tracking spend, forecasting needs, and identifying opportunities for cost savings and increased efficiency.
Stay current with emerging digital marketing trends, technologies, and best practices, and proactively propose innovative strategies to keep Medi Beaute at the forefront of the beauty and wellness industry.
Demonstrate strong proficiency in both written and spoken English and Mandarin to effectively communicate with diverse stakeholders and target audiences.
Responsibilities
Develop and execute comprehensive digital marketing strategies aligned with Medi Beaute's brand objectives and target audience, focusing on driving customer acquisition, engagement, and retention.
Oversee and manage all search engine optimization (SEO) and search engine marketing (SEM) initiatives, including keyword research, on-page/off-page optimization, and paid search campaign management to increase organic and paid visibility.
Lead the creation and implementation of data-driven email marketing campaigns, segmenting audiences, crafting compelling content, and analyzing campaign performance to optimize open rates, click-through rates, and conversions.
Manage and grow Medi Beaute's social media presence across relevant platforms, developing engaging content calendars, fostering community interaction, and leveraging social media advertising to expand reach and brand awareness.
Utilize marketing analytics tools to track, measure, and report on the performance of all digital marketing campaigns, providing actionable insights and recommendations for continuous improvement and ROI maximization.
Collaborate with the content team to develop high-quality, relevant, and SEO-friendly content for various digital channels, including website copy, blog posts, social media updates, and email newsletters.
Manage the digital marketing budget effectively, allocating resources strategically across different channels and campaigns to achieve maximum impact and efficiency.
Stay abreast of the latest digital marketing trends, tools, and best practices, continuously exploring new opportunities and innovative approaches to enhance Medi Beaute's online presence and competitive edge.
Benefits
KTM - MID VALLEY
0.2 km
KTM - SEPUTEH
0.6 km
KTM - ABDULLAH HUKUM
0.6 km
LRT - ABDULLAH HUKUM
0.6 km
KTM - ANGKASAPURI
0.7 km
LRT - KERINCHI
1.1 km
LRT - BANK RAKYAT BANGSAR
1.2 km
LRT - UNIVERSITI
1.8 km
Important Information
Never provide your bank or credit card details when applying for jobs. Do not transfer any money or complete unrelated online surveys. If you see something suspicious, Report this Job ad.