PHD Media is part of the Omnicom Media, one of the world's largest media services conglomerates. The agency provides strategic media planning and buying services to clients across different industries, helping them reach their target audiences and achieve their marketing objectives.
In Singapore, PHD Media offers a range of media services to local and international clients. Our services include media planning, media buying, audience research, digital media strategies, programmatic advertising, social media marketing, and measurement and analytics.
Working for PHD Singapore:
At PHD we value curiosity, courage, creativity, and openness - We live and breathe our values every day and look for people who will do the same. With people &talent being our most valuable asset, we value keeping them up to date with the latest developments in the landscape, both locally and globally. To achieve this, we emphasize training and development programs through workshops, training courses and more to enhance their skills and knowledge.
Cultivating a culture of continuous learning and experimentation, our employees are encouraged to share their ideas and test new approaches to media and communications. We are part of OM which has been awarded as “Best Company to Work for in Asia” three years in a row and for being the “Most Caring Company in Asia” in 2023.
The role includes:
Establish and maintain successful relationships with key stakeholders and business leads on key clients in Singapore and across the region as required
Develop and grow key contacts and networks with search engines, technology and performance providers
Support team leads in the gathering, monitor and analysis of performance data and ongoing strategy
Prepare and present regular, relevant, business cases on new products and opportunities
Work with team leaders to construct robust forecasting and opportunity reports with detailed recommendations for clients
Project manage and hand over strategies to the search and performance teams for execution
Be an evangelist and demonstrate thought leadership within PHD and in the industry
Develop best practice on search / performance marketing and promote sharing across teams and to the group
Support PHD in securing and developing new business (local and regional)
Manage, guide and nurture team and their delivery
Responsibilities:
Core contributor to strategic initiatives
Be the senior contact for key clients
Work closely with clients, PHD Singapore planning and digital teams to determine business needs and identify areas of opportunity to increase account growth and revenue
Transmit to clients the benefits of search engine marketing and help them integrate SEM/SEO into their overall online marketing strategy
Inform and educate clients with new industry trends and developments
Regularly research, prepare and write point of view papers for distribution to clients.
Be our biddable media platform planning & activation expert (eg Google Ads, Taboola, Bing)
Manage the platforms team (managers and executives)
Improve the current workflow & optimization processes across accounts
Work as both a leader and hands-on expert across accounts to assist junior team members with delivering results for clients.
Improve, manage and maintain the budget tracking process
Establish best in class standards and quality of work across accounts
Champion new search tools, settings & technologies across accounts and help activate any existing ones that are not in place
Experience required:
Minimum 10 years of work experience in a performance media role.
Strong technical understanding of SEM, SEO, Display, Social and Content Marketing; communication planning and offline marketing experience a plus
Experience in bid management and process automation through Kenshoo, DoubleClick and Marin
Strong communicator and storyteller, possesses excellent verbal, written and presentation skills
Broad client experience across a breadth of industries and categories; Understand business issues at the core
Be a proactive self-starter and ability to handle multiple tasks in a fast-paced environment under tight deadlines
Team leadership and mentoring experience
Possess general knowledge of direct marketing principles and strategies
Have polished presentation, communication and listening skills
Have strong organizational skills being able to manage multiple clients / projects at once
Be confident in analyzing and acting on marketing data
PersonalAttributes:
A ‘Can Do’ and collaborative attitude
Tenacious
Business savvy
Entrepreneurial
Persuasive
Leadership qualities
Great interpersonal and communication skills internally, with media owners and clients
Our ethos is Intelligence.Connected.
We stand for something different in the media agency landscape. We reject the notion media is purely about size and scale – instead, our model is grounded in strategic planning.
PHD was launched in London by David Pattison, Nick Horswell and Jonathan Durden (the P, H and D in PHD) as the first planning-led media agency in 1990. We quickly gained recognition for being the world’s most forward thinking strategically led media agency.
We established PHD Singapore in 2003 and quickly grew to now approx. 100 staff.
With an ever-growing list of high-profile clients, today PHD is one of the most acclaimed media and communication agency networks. We are the 2nd most awarded Media Agency Network in the world, according to the 2018 Gunn Media 100 report. Our offices around the world are recognised, too – from PHD US being named Media Agency of the Year 2017 by Ad Age, to our founding office in the UK making it on to the Sunday Times ‘Best Company to work for’ list for four consecutive years.
Our culture is underpinned by our values of Collaboration, Curiosity and Courage. We substantially invest in our people and nurture a positive and supportive environment for all.
Career progression is at the core of our People agenda, as such we offer a comprehensive development program as well as training for staff at all levels and a number of tailored learning opportunities.
PHD supports a healthy, fun and balanced culture through our many initiatives – Make your personal leap and apply to find out how you can be part of this challenger agency network.
The PHD network is part of the Omnicom Media Group (
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), a division of Omnicom Group Inc. (NYSE: OMC)