Responsibilities
Business Development & Sales
Identify and pursue new business opportunities with retailers, wholesalers, distributors, supermarkets, convenience stores, and corporate customers to expand market reach
Develop and implement sales strategies to meet revenue and growth objectives
Promote and sell the company’s FMCG product portfolio to both existing and prospective customers
Conduct regular customer visits to assess market needs and recommend appropriate product solutions
Prepare and deliver sales proposals, quotations, and promotional plans to support business development
Conduct market research to analyze industry trends, competitor activities, and identify new market opportunities
Client Relationship Management
Build and sustain strong relationships with key customers, distributors, and business partners to foster long-term partnerships
Manage customer accounts to ensure high satisfaction and retention
Negotiate pricing, trade promotions, commercial terms, and sales agreements to optimize business outcomes
Follow up on enquiries, quotations, and orders to maintain a healthy sales pipeline
Coordinate with internal teams to ensure timely order fulfillment, delivery, and customer support
Resolve customer issues promptly and deliver excellent after-sales service
Market Expansion
Collaborate with management to identify and develop new sales channels and business expansion opportunities
Establish and strengthen distribution networks and retail partnerships
Represent the company at trade exhibitions, networking events, and industry activities to promote products and brand visibility
Reporting & Performance
Prepare regular sales reports, forecasts, and market updates for management review
Maintain accurate records of customer interactions, sales activities, and account performance
Consistently achieve assigned sales targets and KPIs contributing to company growth and profitability
Preferred competencies and qualifications
Diploma or Bachelor's Degree in Business, Marketing, Sales, or related field
2–5 years of experience in business development, sales, or account management, preferably in the FMCG industry
Experience managing retail, wholesale, or distribution channels is advantageous
Strong communication, negotiation, and relationship management skills
Self-motivated, proactive, and results-oriented with the ability to work independently