全职 Marketing Specialist 工作, 薪水, Insight Genesis - IGAi 公司招聘中 - Ricebowl

Company Description Insight Genesis – IGAi is an AI-driven platform that predicts human behavior to deliver highly relevant, data-informed insights across key life domains. The company focuses on solving fragmented access to personalized guidance in finance, career, education, and health, particularly in emerging and unbanked markets. By unifying data, behavior, and predictive AI in a single ecosystem, Insight Genesis provides individualized, actionable recommendations that support long-term life decisions. The platform integrates four verticals—financial services, human resources, education, and health and wellness—to help users make informed choices and improve their overall outcomes. Team members contribute to building technology that expands access to meaningful, personalized insights for diverse populations worldwide.

Role Description This is a full-time, remote role for a Marketing Specialist at Insight Genesis – IGAi. The Marketing Specialist will develop and execute marketing strategies that position the platform effectively across the financial, HR, education, and health and wellness verticals. Day-to-day responsibilities include conducting market research, defining target audiences, and creating campaigns to drive user acquisition and engagement. The role involves collaborating with product, sales, and customer success teams to align messaging, optimize user journeys, and support revenue growth. The Marketing Specialist will also analyze campaign performance, prepare reports, and continuously refine strategies based on data-driven insights.

Qualifications

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• Strong Communication skills, including clear written and verbal messaging tailored to diverse audiences.
• Market Research skills to analyze trends, user behavior, and competitive landscapes across multiple verticals.
• Sales and Customer Service skills to support lead generation, nurture user relationships, and enhance user satisfaction.
• Marketing Strategy skills to design and execute integrated campaigns aligned with business and product goals.
• Experience with digital marketing channels (e.g., social media, email, content marketing, SEO/SEM) is beneficial.
• Ability to interpret analytics, measure campaign performance, and apply insights to optimize marketing efforts.
• Demonstrated ability to work independently in a remote environment and collaborate effectively across global teams.
• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
• Interest or experience in AI-driven products, fintech, HR tech, edtech, or health and wellness platforms is a plus.