- Plan and execute marketing campaigns and promotional activities to drive online sales, traffic and customer engagement.
- Develop and manage the marketing calendar, including monthly promotions, festive campaigns and special promotional periods.
- Coordinate with the E-Commerce team to ensure timely and effective execution of online marketing campaigns.
- Manage social media platforms and coordinate promotional activities to increase brand awareness, engagement and traffic to online channels.
- Monitor and analyse campaign performance, online sales and other key metrics to evaluate effectiveness and identify areas for improvement.
- Coordinate with external agencies, vendors and internal teams to support the execution of marketing campaigns and promotional activities.
- Support the planning and execution of digital advertising and online promotional campaigns across relevant platforms.
- Monitor competitors and E-Commerce trends to identify suitable promotional opportunities and improvements.
- Prepare regular marketing and campaign performance reports for management review.
- Ensure marketing activities are carried out according to the approved campaign plans, timelines and budgets.
- Stay updated on digital marketing, social media and E-Commerce trends to recommend relevant marketing initiatives
JOB REQUIREMENTS :
- Bachelor's Degree in Marketing, Communications, Business, E-Commerce, or a related discipline.
- 2–4 years of experience in marketing, digital marketing, E-Commerce or a related role.
- Experience in planning and executing marketing campaigns and promotional activities, preferably in E-Commerce or retail.
- Good understanding of digital marketing, social media and E-Commerce promotional strategies.
- Strong analytical skills with the ability to monitor campaign performance and identify areas for improvement.
- Good project management and organisational skills, with the ability to manage multiple campaigns and meet deadlines.
- Proficient in Microsoft Office and familiar with digital marketing, social media and analytics tools.
- Experience with E-Commerce platforms, online advertising or marketplace platforms will be an advantage.
STAFF BENEFITS :
- Group Personal Accident Insurance
- Medical Expenses
- Staff Purchase Discount
- Career Development
- Handphone Allowance
- Special Leave
- Performance Bonus
- Parking Subsidy
Job Types: Full-time, Permanent
Pay: RM3,500.00 - RM4,500.00 per month
Benefits:
Work Location: In person