- Selangor Malaysia
工作地点
职位描述
岗位职责
About Us
Hepmil Malaysia is a digital content and creator agency that connects brands with Gen Z and young millennials through hyper-localized, entertaining content. Home to pages like MGAG and Hepmil Creators’ Network (HCN), we help brands engage audiences with content that’s proudly local, proudly ridiculous, and always relatable.
Since 2015, MGAG has become one of Malaysia’s fastest-growing Gen Z and millennial comedy brands, reaching more than 9 million users monthly. Hepmil Creators’ Network (HCN) is a creator agency that connects brands with over 1,000 TikTok creators across Southeast Asia — powering hyper-local, entertaining content that resonates with audiences while delivering results for brands.
We’re looking for a Creative Strategy Lead (AM/M) to bring bold ideas to life, drive campaign execution, and inspire a team of creatives. You’ll bridge strategy with creativity, ensuring our content not only resonates with culture but also delivers impact for our brand partners.
Key Responsibilities
Concept Generation & Ideation
Develop social-first ideas and campaign concepts that give our brand partners a creative edge.
Translate audience insights, platform trends, and brand objectives into innovative campaign ideas.
Support in brainstorming sessions, helping both clients and internal teams unlock creative possibilities.
Campaign Planning & Execution
Oversee day-to-day execution of campaign elements, ensuring projects are delivered on time, on brief, and with high creative quality.
Collaborate with cross-functional teams (Accounts, Strategy, Production) to ensure alignment between creative vision and business objectives.
Monitor creative performance and recommend optimizations throughout the campaign lifecycle.
Brand Storytelling & Messaging
Craft clear and compelling messaging that reflects brand values, communicates key ideas, and drives engagement.
Ensure creative outputs are culturally relevant, platform-appropriate, and resonate with Gen Z and young millennial audiences.
Contribute to pitch decks, proposals, and creative treatments for clients.
Creative Team Management & Culture
Lead and mentor a team of designers, writers, and content creators, ensuring consistent delivery of high-quality creative work.
Foster a collaborative, innovative, and supportive creative culture.
Provide constructive feedback and guidance to elevate the team’s creative capabilities
好处
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