Proficient in Adobe Premiere Pro, After Effects, and CapCut.
Familiar with advertising video structures, with basic design sense and aesthetic skills; able to create motion subtitles and simple animations.
Creative thinker with the ability to complete projects independently, strong time management skills, and able to adapt quickly to revisions and changes.
Sensitive to social media trends and able to achieve monthly KPIs/work targets, including producing a specified number of ad videos and improving ad CTR, ROAS, and video completion rates.
岗位职责
Plan advertising video content, video shooting, and post-production editing.
Responsible for editing various advertising videos, including Facebook / Instagram Ads.
Produce high-conversion advertising videos based on company performance goals.
Optimize advertising creatives (Performance Creative) and create multiple video versions for A/B Testing.
Quickly understand advertising directions and customer pain points to create sales-driven advertising videos.
Write social media captions, ad copy, and script concepts aligned with brand identity and marketing objectives