WE OFFER ATTRACTIVE BENEFITS SUCH AS:
- Annual Wage Supplement
- Annual Increment
- Performance Bonus
- Ang Bao Payment
- Annual Leave
- Dental & Medical Benefits
- Staff Discount
- Training & Development
- Free Parking
Main Duties
Marketing Strategy & Campaigns
- Develop and execute comprehensive marketing and communications strategies that align with business goals.
- Plan, implement, and evaluate the effectiveness of marketing campaigns, promotions, and initiatives to drive brand visibility, member engagement, and revenue.
- Conduct extensive research on market trends and consumer insights to inform strategy.
- Support the Head of of Marketing & Communications in developing integrated strategies.
Content Creation & Management
- Create engaging and compelling content for various channels, including social media, websites, brochures, posters, banners, newsletters, and in-club signage.
- Oversee the editorial plan, production, and timely delivery of the Club's magazine, ensuring content quality and strong member engagement.
- Manage and maintain the company website, ensuring content is up to date, engaging, and aligned with the brand.
- Draft, edit, and review communication materials such as media releases, public relations plans, statements, speeches, and internal memos.
Social Media & Digital
- Develop and execute social media strategies across platforms like Instagram, Facebook, and TikTok.
- Manage and optimize paid social media campaigns to maximize reach and ROI.
- Track and analyse key performance indicators (KPIs) to measure campaign effectiveness and identify areas for improvement.
Branding & Communications
- Ensure brand consistency across all marketing touchpoints, including digital channels, print materials, and in-club displays.
- Work closely with internal business units to provide strategic communications support that advances departmental objectives.
- Define and maintain the brand's unique voice, tone, and style guidelines. Ensure all messaging across the organization is consistent and aligned with the brand's core values.
- Conduct competitive analysis and market research to identify opportunities for brand growth, positioning, and differentiation. Use consumer insights to inform and evolve brand strategy.
- Monitor key brand performance indicators (KPIs), such as brand awareness, customer sentiment, and brand equity. Analyze data to measure the effectiveness of branding efforts and make data-driven decisions.
Requirements
- A degree in Marketing, Communications, Business, or a related field is required.
- A minimum of 2-3 years of experience in a similar marketing or communications role.
- Solid understanding of digital marketing principles, including search engine optimization (SEO), social media marketing, and content management systems (CMS).
- Exceptional written and verbal communication skills, with a proven ability to craft clear, concise, and compelling copy. You should possess meticulous attention to detail in writing and editing.
- A self-starter with strong time and people management skills. The ability to work independently, manage multiple projects simultaneously, and meet deadlines is crucial.
- Able to think creatively and "outside the box" to develop innovative marketing campaigns and solutions.
- Ability to collaborate effectively with internal teams and external partners
- Proven ability to adapt to a fast-paced environment and evolving market trends.
Job Types: Full-time, Permanent
Pay: $3,500.00 - $4,000.00 per month
Benefits:
- Additional leave
- Employee discount
- Free parking
- Health insurance
- Professional development
Education:
- Bachelor's or equivalent (Preferred)
Work Location: In person