- Kuala Lumpur Federal Territory Malaysia
Working Location
Job Description
Responsibilities
Experience: 1 to 3 years
Employment: Full-time
Skills: CPaaS, SaaS, Lead Generation, Prospecting, CRM, Enterprise Sales, English & Mandarin
Location: Malaysia
We are seeking a motivated Sales Development Representative (SDR) to drive pipeline growth for our Communications Platform as a Service (CPaaS) business. The SDR will identify and engage prospective customers, qualify opportunities, and work closely with Account Executives and marketing teams to generate high-quality sales opportunities.
Location: Malaysia
Key Responsibilities
1. Lead Generation & Prospecting
• Identify and research target accounts across industries such as fintech, banking, e-commerce, healthcare, logistics, and telecommunications.
• Build and maintain prospect lists using CRM tools, LinkedIn, industry databases, and marketing-generated leads.
• Conduct outbound outreach via email, phone, LinkedIn, and other channels.
2. Lead Qualification
• Engage prospects to understand their business needs, communication challenges, and digital transformation initiatives.
• Identify decision-makers, influencers, and technical stakeholders.
3. Pipeline Development
• Schedule discovery meetings and product demonstrations for Account Executives.
• Ensure qualified opportunities are accurately documented and progressed within the CRM.
• Collaborate closely with marketing, sales, and solutions engineering teams.
4. Market Intelligence
• Stay informed about CPaaS trends, competitors, pricing models, and emerging technologies such as WhatsApp Business, RCS, conversational AI, and authentication APIs.
• Provide feedback from customer conversations to help refine messaging and go-to-market strategies.
5. Performance & Reporting
• Achieve monthly and quarterly targets for meetings booked, qualified opportunities created, and pipeline contribution.
• Maintain accurate activity records, forecasts, and notes within the CRM.
Required Qualifications
• 1–3 years of experience in sales development, business development, inside sales, or a related role.
• Experience in SaaS, CPaaS, cloud communications, telecom, or technology sales is preferred.
• Strong communication, presentation, and relationship-building skills.
• Comfortable engaging with both business and technical stakeholders.
• Familiarity with CRM platforms such as Salesforce and HubSpot.
• Ability to manage multiple prospects and prioritize effectively in a fast-paced environment.
Preferred Qualifications
• Knowledge of messaging APIs, SMS, voice, WhatsApp Business, authentication, or customer engagement platforms.
• Fluent in English and Mandarin.
• Experience selling into enterprise or mid-market organizations.
• Understanding of API-based products and cloud technologies.
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