This role provides critical operational and coordination support to ensure seamless execution of marketing campaigns, retail visual rollouts, and brand initiatives. You will work closely with internal stakeholders and external partners to uphold brand standards and deliver timely, high-quality outcomes.
Key Responsibilities
Marketing Operations & Collateral Management
- Coordinate end-to-end management of marketing collaterals (POSM), including sourcing, production, and distribution
- Manage vendor quotations, purchase orders, and invoice processing in accordance with company procedures
- Monitor inventory usage and prepare periodic tracking reports
Retail Visual Merchandising & Rollout Execution
- Oversee coordination of in-store visuals, posters, and digital assets across outlets
- Liaise with internal teams and external vendors to ensure alignment with campaign timelines
- Coordinate installation schedules and ensure quality and consistency across all retail touchpoints
Campaign & Event Support
- Support execution of integrated marketing campaigns and retail activations
- Assist in event planning, on-ground coordination, and post-campaign reporting
Regulatory Compliance & Licensing
- Manage applications for promotional permits and sales licenses
- Liaise with relevant authorities to ensure timely approvals
- Ensure full compliance across all outlets for marketing activities
Budget & Administrative Support
- Assist in tracking departmental expenses and maintaining budget records
- Prepare reports and provide administrative support to the marketing team
Customer Communication
- Support management of customer inquiries across digital platforms (social media, email, messaging channels)
- Ensure timely, professional responses aligned with brand standards
- Assist in executing customer outreach initiatives (e.g., WhatsApp/SMS campaigns)
Requirements
- Diploma or Bachelor’s Degree in Marketing, Mass Communication, Business Administration, or related discipline
- Minimum 1 year of experience in marketing coordination or administration (fresh graduates with strong internship exposure are encouraged to apply)
- Familiarity with operational processes (quotations, POs, invoices, budget tracking)
- Experience in retail, vendor coordination, or campaign rollout is an added advantage
- Strong organisational, coordination, and multitasking abilities
- Excellent communication and stakeholder management skills
- Proficient in Microsoft Office applications (Excel, Word, PowerPoint)
- Willing to travel and support retail activations when required