OLD SENG CHOONG PTE. LTD. Hiring! Full Time Marketing Executive in Islandwide (Singapore), Earn up to SGD 3,400 - Ricebowl

Job Summary

Lead strategic marketing initiatives to drive brand growth and customer engagement. Manage digital platforms, public relations, retail marketing, and partnerships to support sales and corporate objectives.

Responsibilities

• Develop and execute strategic marketing plans aligned with sales, brand, and corporate goals
• Create and manage content marketing, communications, and creative campaigns to increase customer demand and satisfaction
• Conduct brand audits and ensure consistent management of brand assets
• Analyze and monitor digital platforms including social media and Google to optimize digital outreach and content management
• Implement SEO and SEM strategies to enhance online visibility
• Manage media relations and public engagement to strengthen public relations
• Design and oversee loyalty programs to proactively engage customers, improve customer experience, and drive acquisition and retention
• Coordinate retail marketing activities including POSM, visual merchandising, and brand ambassador programs
• Establish and manage strategic and tactical partnerships to maximize outreach
• Provide marketing-related support across departments to ensure cohesive execution of marketing activities

Required competencies and certifications

• Diploma in Marketing or related marketing disciplines
• Minimum 2 years of marketing experience; experience in retail or related industries is advantageous
• Proficient numerical and analytical skills to interpret marketing data and inform decisions
• Strong results orientation and work ethic to meet marketing objectives
• Fluent in both spoken and written English and Mandarin to communicate effectively across markets
• Excellent interpersonal skills to collaborate with internal teams and external partners
• Passion for media and online marketing solutions to drive innovative marketing strategies

Preferred competencies and qualifications

• Experience in retail or related industries (not mandatory but advantageous)