- 300 BEACH ROAD Central Region (Singapore) Singapore

工作地点
职位描述
岗位职责
About Us:
George P. Johnson (GPJ) is the World’s Leading Event And Experiential Marketing Agency. For over a century we’ve been partnering with the world’s top brands to deliver creative solutions that make a real difference.
Our strategic thinking and creativity breathe life into brands. Our ideas create impact, inspire audiences and grow business. It’s what turns our goals, and those of our clients, into results.
We’re happy working wherever the brief takes us. At home or abroad. On the huge, or the hugely important. Our scalability enables us to answer briefs of all shapes and sizes - effectively and efficiently
About the Role:
Support the Client Services team to deep dive into our client’s briefs and define the business challenges we need to solve, and identify the key messages to be delivered through the campaign or experience.
Support development of clear measurement criteria to evaluate the effectiveness of work
Translate Project Briefs into Creative Briefs, including compelling insights and provocative, creative springboards
Present Creative Briefs to wider project team
Be an ongoing sounding board throughout creative ideation and execution, championing the strategic integrity of GPJ’s creative concepts
Support the craft and development of engaging audience journeys alongside the project’s creative lead
Support project teams in crafting compelling case studies post programme
Localise global monthly insights and trends reports, and drive the evolution of this report as valuable tool for our local clients
About you
2-3 years’ experience in a similar role for an agency, consultancy, or internal client
Able to understand complex strategic marketing projects across different channels, and articulate the thinking and ideas that will answer the clients brief
Confident in a range of research methodologies to unearth surprising insights to fuel creative thinking
Able to derive insights from past marketing activities to define objectives and optimisation opportunities for current and future marketing strategies
Capable of understanding complex strategic marketing projects across different channels
Holistic approach to the marketing mix and integrating live, experiential, and digital platforms/communication ideas
Finger on the pulse when it comes to the latest business, consumer, and industry trends
Innate passion for storytelling, creativity, and human behaviour
Proven ability to manage and execute on multiple projects effectively within deadlines and manage time and priorities effectively within a fast-paced environment
Demonstrate excellent knowledge of social platforms and remains current in knowledge
Excellent writing, editing, and storytelling skills across formats
Strong presentation and persuasion skills
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