About the Role
BrandMe Associates is seeking an ambitious and results-driven Business Development Manager to lead our business growth initiatives in the event, exhibition, branding, and experiential marketing industry.
This role is responsible for identifying new business opportunities, developing strategic partnerships, expanding client networks, and driving revenue growth. The ideal candidate is a strong relationship builder with a proven track record in B2B sales, business development, and managing high-value client accounts.
You will work closely with the Sales, Marketing, Creative, and Operations teams to develop winning solutions and deliver impactful brand experiences for our clients.
Key Responsibilities
- Develop and execute business development strategies to achieve company growth objectives.
- Identify and generate new business opportunities within corporate, agency, MICE, exhibition, and marketing sectors.
- Build and maintain strong relationships with key decision-makers and potential clients.
- Develop new client pipelines through networking, referrals, market research, and industry events.
- Manage the full business development cycle from lead generation, proposal development, negotiation, and contract closing.
- Understand client objectives and provide tailored event and marketing solutions.
- Work closely with internal teams to prepare proposals, quotations, and project solutions.
- Develop strategic partnerships with event organizers, agencies, vendors, and industry partners.
- Monitor market trends, competitor activities, and identify new growth opportunities.
- Achieve business development targets, sales revenue goals, and profitability objectives.
- Prepare sales forecasts, reports, and updates for management.
Requirements
- Bachelor's Degree in Business Administration, Marketing, Sales, Communications, or a related field.
- Minimum 5 years of experience in Business Development, Sales, Key Account Management, or a related role.
- Proven track record in B2B sales and achieving revenue targets.
- Experience in the event, exhibition, advertising, branding, marketing agency, MICE, or experiential marketing industry is highly preferred.
- Strong network of corporate clients, brands, agencies, or event-related contacts is an advantage.
- Excellent negotiation, presentation, and communication skills.
- Strong business acumen with the ability to identify opportunities and convert leads into revenue.
- Proactive, target-driven, and able to work independently.
- Fluent in English and Mandarin (spoken and written) to communicate effectively with Mandarin-speaking clients and business partners.
- Willing to attend client meetings, networking events, and industry exhibitions when required.
Pay: From RM6,500.00 per month
Work Location: In person