Hays Hiring! Full Time Branding Manager (B2B) in Selangor - Ricebowl

Lead regional brand strategy for a fast-growing workforce solutions business.

Your new company

Join a fast-growing APAC workforce solutions business helping companies navigate hiring, compliance, and cross-border expansion. As Branding Manager, you'll lead regional brand strategy, drive thought leadership, and directly influence business growth.


Your new role

• Shape and execute the regional brand strategy to strengthen market positioning and category leadership across APAC.
• Drive thought leadership and content strategy to build authority among HR and business decision-makers.
• Translate complex workforce, compliance, and expansion topics into compelling and commercially relevant narratives.
• Align brand and content initiatives with demand generation and pipeline growth objectives.
• Create persuasive customer stories and proof points that support both marketing and sales efforts.
• Lead content governance and ensure consistent brand messaging across all channels and markets.

What you'll need to succeed

• 5-8 years of experience in brand, content strategy, or marketing roles within B2B environments
• Strong ability to develop structured messaging and translate complex topics into clear narratives
• Experience in professional services, HR, or advisory industries is advantageous.
• Understanding of SEO principles; familiarity with GEO is a plus.
• Proven ability to balance brand building with commercial objectives

What you'll get in return

• Regional APAC ownership with strong visibility to senior leadership.
• Opportunity to establish yourself as a thought leader in a fast-growing B2B industry.
• Direct influence on both brand strategy and commercial growth

What you need to do now

If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.

If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion about your career.