Job Summary:
We are seeking a highly motivated and skilled Digital Marketing Assistant to assist in the development and execution of digital marketing strategies across multiple channels. This role will be responsible for driving brand awareness, increasing web traffic, generating leads, and improving customer engagement through email marketing, content creation, and social media marketing campaigns.
Key Responsibilities:
Strategy & Campaigns
Develop and implement digital marketing strategies aligned with company goals.
Keep track of campaign goals, budgets, target audiences, and KPIs.
Content & Social Media
Assist to plan, create and publish engaging content across social media platforms, mainly Instagram and Tik Tok
Manage the company’s social media profiles and grow follower engagement.
Email Marketing & Automation
Create weekly email marketing campaigns for promotions, newsletters, and customer journeys.
Analytics & Reporting
Collect data to derive actionable insights and improve campaign effectiveness.
Requirements & Qualifications:
• Diploma in Marketing, Digital Media, or related field.
• Good knowledge of:
-Social media platforms such as Instagram and TikTok. (RedNote is a plus)
-email marketing platforms (Mailchimp.)
-Canva, Capcut, Adobe PS / Illustrator
-Basic Photography and Short Form Videos
• Good written and verbal communication skills (English)
• Strong analytical skills and attention to detail.
• Ability to multitask and manage multiple projects independently under tight deadlines.