About the Role
Fella Design Group is seeking a strategic Digital Marketing & E-Commerce Manager to lead our newly expanding team and drive our online retail presence and digital advertising initiatives. Stationed at our Bukit Subang HQ, this role is critical in bridging our furniture retail operations with an expanding digital footprint. You will take ownership of our ecommerce operations, marketplace expansion, and digital advertising budgets, working closely with brand owners to ensure alignment with overall business objectives.
Key Responsibilities
Strategy & Website Development
- Spearhead the development, maintenance, and optimization of our proprietary ecommerce platforms using third-party solutions, primarily Shopify.
- Oversee end-to-end e-commerce operations, ensuring a seamless customer journey from browsing to checkout.
Digital Advertising & Budgeting
- Plan, allocate, and monitor digital advertising budgets across platforms (Meta, Google Ads, TikTok), ensuring optimal ROI and targeted reach.
Stakeholder Collaboration & Reporting
- Lead monthly performance reviews and strategic discussions with Brand Owners (spanning Fella Design, Ashley Furniture, and other portfolio brands).
- Present clear, data-driven insights on local competitor operational models, market trends, and campaign effectiveness to shape future retail strategies.
Qualifications & Requirements
- Bachelor’s Degree in Marketing, Business Administration, E-Commerce, or a related field.
- Proven track record in e-commerce management and digital marketing, preferably within the furniture or broader retail industry.
- Strong financial acumen for digital advertising budget planning and performance analysis.
- Excellent communication skills, with the ability to present confidently to brand owners and senior management.
Job Types: Full-time, Permanent
Pay: RM4,500.00 - RM6,000.00 per month
Work Location: In person