ABOUT THE ROLE
We are seeking a proactive Customer Service Executive with a strong CRM administration focus. This role is responsible for delivering excellent customer support while managing the end-to-end CRM process, ensuring customer data integrity, tracking the customer lifecycle, and supporting business operations through accurate records and reporting.
KEY RESPONSIBILITIES
- Manage the end-to-end customer lifecycle in the CRM, including lead creation, onboarding, account maintenance, case management, follow-ups, renewals and customer records.
- Maintain accurate, complete and up-to-date CRM data by reviewing, validating and updating customer profiles, interactions, documents and activity history.
- Respond promptly to enquiries across phone, email, live chat, WhatsApp and social media while ensuring all interactions are logged in the CRM.
- Monitor open cases, service requests and customer escalations, coordinating with internal teams to ensure timely resolution and closure.
- Generate regular CRM reports, track customer activities and highlight trends, outstanding cases or operational issues.
- Support CRM process improvements by identifying data inconsistencies, recommending workflow enhancements and ensuring adherence to internal SOPs.
- Prepare professional customer communications and maintain high service standards throughout the customer journey.
- Provide support for urgent customer enquiries outside business hours or weekends when required.
KEY REQUIREMENTS
- Experience in customer service, CRM administration or client management.
- Hands-on experience with CRM platforms (e.g. Salesforce, HubSpot, Zoho, Microsoft Dynamics or similar).
- Strong attention to detail with the ability to manage large volumes of customer data accurately and confidentially.
- Excellent communication, coordination and problem-solving skills.
- Proficient in Microsoft Excel and Microsoft Office/Google Workspace.
- Proficiency in English and Mandarin.
Pay: RM3,000.00 - RM4,500.00 per month
Benefits:
- Opportunities for promotion
- Professional development
Work Location: In person