- Mid Valley City, Kuala Lumpur, Kuala Lumpur Mid Valley City WP Kuala Lumpur Malaysia
Working Location
Job Description
Responsibilities
A Performance Marketing Executive is expected to possess a strong understanding of digital marketing, performance advertising, customer acquisition, and campaign optimization across multiple online platforms. The role requires hands-on experience in planning, executing, monitoring, and optimizing data-driven marketing campaigns that deliver measurable business results. A successful candidate should be familiar with key digital channels such as Google Ads, Meta Ads, LinkedIn, TikTok, SEO, email marketing, and web analytics, with the ability to interpret campaign performance and continuously improve return on investment (ROI).
At Kredence Creative Solutions, we are looking for individuals who are not only creative thinkers but also results-driven executors with a passion for digital marketing. We seek proactive and resourceful team players who thrive in a fast-paced environment, embrace challenges with confidence, and take ownership of their work. The ideal candidate is analytical, adaptable, and detail-oriented, with the ability to manage multiple campaigns simultaneously while collaborating effectively across teams. A growth mindset, strong problem-solving skills, and a commitment to continuous learning are essential to delivering impactful marketing solutions and driving sustainable business growth for our clients.
Key Responsibilities:
Assist in pre-sales planning and developing media buy plans on digital media ad platforms (such as Google, Facebook, LinkedIn & more) including market researching, budgeting and forecasting to achieve client's marketing objectives.
Analyse sales funnels and customer intent, measure the effectiveness of marketing programs and strategies, and report on marketing KPIs (ROAS, leads, conversion rates, customer retention, etc) as well as insights drawn from data analysis
Support executive leadership in achieving marketing KPIs through digital marketing strategies and action plans
Analyzing digital media trends and make data-driven decisions.
Execute and manage the setups of content distribution across a range of digital media channels, such as ad platforms, social media profiles, website blogs and relevant channels.
Work with a copywriting team to come up with engaging copies for adverts.
Develop account and distribution strategy, analyze and optimize ongoing results and refine strategy if needed.
Manage account direction including project plans, budgeting and forecasting, quality review and accuracy of deliverables.
Continuously research and pursue opportunities for client account growth (i.e. identifying new distribution channels for business development executives to upsell).
Create work orders and keep proper filing on the orders.
Embrace thought-leadership by staying up-to-date on industry news, technology trends and best practices for the digital marketing landscape.
Job Requirements:
Bachelor’s degree in Marketing, Advertising/Media, Communications, Psychology or related field
Some digital media ad buying experience on Google Ads and Facebook Ads are preferred. Other digital channels are an added bonus.
Familiar or have experience with digital analytics and tracking tools, especially Google Analytics, Looker Studio, Facebook Pixel, Google Tag Manager, UTM tracking is a bonus.
Good understanding of online media and distribution planning.
Need to familiarize with standard online media research and planning tools.
Required Skills:
Strong mathematical abilities
Strong writing, presentation and strategic and analytical thinking skills
Creative thinker and data-driven
Problem solving
Excellent communication skills, both verbal and written, English language fluency is a must
Tech savvy and has a good knowledge of online marketing tools
Self-motivated, can perform independently or as a team player
Able to perform well under pressure
Able to cope with fast-paced environment
Ability to think logically and critically when troubleshooting along with a desire to grow your technical skill set
Capacity to manage multiple priorities and tasks simultaneously while maintaining deadlines to be met
Excellent organizational skills and strong attention to detail
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