- Puchong Selangor Malaysia
Working Location
Job Description
Responsibilities
Key Responsibilities:
Campaign Execution
Plan and execute integrated marketing campaigns across digital, social media, email, and offline channels to support brand and business objectives.
Coordinate and support marketing initiatives, including seminars, exhibitions, and roadshows, covering logistics, booth setup, and preparation of promotional materials.
Manage and implement the email marketing (EDM) calendar, ensuring alignment with overall marketing strategies and business priorities.
Digital and Social Media Marketing
Execute digital marketing initiatives, including content planning, publishing, and audience engagement, across various digital channels such as social media (LinkedIn, Facebook, Instagram), email marketing, SEO, and Google Ads.
Manage, maintain, and continuously update the company’s website, ensuring content accuracy, relevance, and optimal user experience.
Content & Communications
Prepare marketing content such as brochures, EDMs, social posts, and presentations with use of AI tools to draft, optimize, and personalize marketing content.
Ensure brand consistency across all communications.
Marketing & Performance Analysis
Utilize AI and analytics tools to monitor and evaluate campaign performance, deriving actionable insights to support data-driven marketing decisions.
Prepare comprehensive and timely marketing reports to track performance, measure effectiveness, and support strategic planning.
Sales Support
Collaborate closely with the sales team to support lead generation initiatives, ensuring alignment between marketing activities and sales objectives.
Manage and maintain marketing assets and materials inventory, ensuring proper organization, availability, and timely replenishment.
Key Requirements:
Bachelor's Degree or Diploma in Marketing, Business Administration, Mass Communication, Corporate Communication, Science or related field.
Minimum 1 year of marketing experience preferably in healthcare, wellness, or related industry.
Familiarity with digital marketing and social media platforms.
Basic understanding of marketing analytics and reporting tools.
Strong communication and organizational skills.
Able to work independently and in a fast-paced environment.
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