Yeo Hiap Seng (Yeo’s) Hiring! Full Time Sales Executive in North Region (Singapore) - Ricebowl

Summarize / Overview of the objective of the role

Responsible for identifying potential customers, promoting and selling our company's products or services, and maintaining excellent customer relationships. Your goal is to meet or exceed sales targets while providing exceptional customer service.

RESPONSIBILITIES:

1. Business Development

• Identify and acquire new HORECA customers.
• Develop new business opportunities within hotels, restaurants, cafés, coffee shops, food courts, caterers, clubs, healthcare institutions, and corporate accounts.
• Conduct regular prospecting and sales presentations.
• Negotiate commercial terms within company guidelines.
• Achieve monthly and annual sales targets.

2. Account Management

• Build and maintain strong relationships with key customers.
• Conduct regular business reviews with customers.
• Understand customer needs and recommend suitable beverage solutions.
• Manage contract renewals and pricing discussions.
• Resolve customer complaints promptly.

3. Sales Growth

• Increase sales revenue from existing customers.
• Introduce new products and seasonal promotions.
• Increase product distribution and menu listings.
• Drive cross-selling and upselling opportunities.
• Grow average order value and outlet penetration.

4. Sales Execution

• Plan and execute daily sales calls according to the call cycle.
• Ensure product availability and prevent out-of-stock situations.
• Monitor inventory levels and forecast customer demand.
• Ensure promotional activities are executed according to plan.
• Improve product visibility through menus, displays, chillers, and POS materials.

5. Customer Service

• Respond promptly to customer enquiries.
• Coordinate with internal departments to resolve operational issues.
• Ensure on-time deliveries and high service standards.
• Build long-term customer partnerships.
• Create and deliver compelling sales presentations to potential clients, highlighting how the company's offerings meet their needs.

6. Administration

• Prepare quotations and tender submissions.
• Maintain accurate customer records in the CRM system.
• Submit weekly sales reports and monthly business reviews.
• Track sales performance against targets.

7. Team Collaboration

• Collaborate with marketing, product development, and other teams to coordinate efforts and ensure a unified approach to sales and customer satisfaction.

REQUIREMENTS/SKILLS:

• A degree or diploma in business, marketing, or a related field is a plus
• Proficiency in Microsoft Office (Word, Excel, PowerPoint)
• Proven experience as a Sales Executive or in a similar role, preferably in the FMCG
• Fluent in English, Mandarin and Dialects
• Familiarity with SAP, PowerBi and sales tracking tools

WHAT WE'RE LOOKING FOR:

• Strong sales and negotiation skills
• Excellent communication and interpersonal skills
• Ability to work independently and as part of a team
• A valid class 3 License with car