Offgamers Hiring! Full Time Senior Business Analyst in WP Kuala Lumpur - Ricebowl

We are seeking a Senior Business Analyst to lead product discovery, requirements analysis, and design strategy across our product portfolio. You will bridge business, design, and engineering teams — translating business objectives into clear requirements, documentation, and user-centered design outcomes — while driving delivery, quality, and continuous improvement across the product lifecycle.

• Product Discovery & Requirements Analysis:
  • Facilitate and lead discovery workshops with stakeholders to define product goals, user needs, and design opportunities.
  • Translate business objectives and user insights into clear, actionable design requirements.
  • Conduct user research, competitor analysis, and usability evaluations to inform design decisions.
  • Collaborate with product managers and engineers to define success metrics and KPIs for product features.
• Design Strategy & Documentation:
  • Develop and maintain comprehensive documentation including:
    • Business Requirements Document (BRD) – prepared in collaboration with project requesters.
    • Product Requirements Document (PRD) – inclusive of functional specifications authored by the BA.
    • Use Cases and Process Flows – developed and maintained by the BA.
  • Ensure all design deliverables align with the company's design system and accessibility standards.
  • Maintain documentation that provides traceability from business requirements to implemented features.
• Design Execution & Quality:
  • Lead and oversee the design process from concept to delivery, ensuring visual and interaction design quality.
  • Collaborate with UX/UI designers to refine wireframes, prototypes, and high-fidelity designs.
  • Conduct and support user testing to validate design hypotheses and improve usability.
  • Partner with QA and engineering teams during development to ensure design integrity through SIT and UAT stages.
  • Responsible for ensuring the product is both user-friendly and aligns with business objectives.
• Impact Analysis & Continuous Improvement:
  • Evaluate new feature requests or product changes through impact and feasibility analysis.
  • Assess potential user experience trade-offs, dependencies, and implementation risks.
  • Use analytics and qualitative feedback to continuously improve design performance and adoption.
• Cross-functional Leadership & Collaboration:
  • Act as a bridge between business, design, and engineering teams to align objectives and priorities.
  • Collaborate closely with product managers, engineers, QA, and stakeholders to deliver cohesive and meaningful user experiences.
  • Facilitate alignment sessions to ensure shared understanding of the problem space and desired outcomes.
  • Advocate for user-centered design principles and foster design thinking across the organization.
• Design Operations & Team Leadership:
  • Drive design process improvements and advocate for modern tools, workflows, and methodologies.
  • Participate in sprint planning and backlog refinement to ensure design readiness for development.
  • Contribute to scaling the organization's design maturity by improving collaboration and consistency across teams.
• Project Coordination & Delivery Support:
  • Project planning, timeline monitoring, and delivery tracking.
  • Participate in sprint planning and backlog grooming to ensure readiness and prioritization of requirements.
  • Escalate risks, issues, or blockers promptly to ensure timely resolution and project continuity.
  • Maintain transparent reporting of status updates, progress, and deliverables to key stakeholders.
• Analytical & Technical Contribution:
  • Conduct data analysis and define data requirements and constraints for integrated systems.
  • Participate in system design reviews to ensure functional accuracy and alignment with user expectations.
  • Provide technical assistance to developers, including clarifying requirements and reviewing deliverables.
  • Explore and adopt new tools or technologies to improve analysis, documentation, and delivery effectiveness.