Key Responsibilities
1. Website & E-Commerce Operations (Multi-Platform)
- Manage and ensure smooth operation across platforms: Shopify, SiteGiant, Onpay, Jotform
- Monitor website performance including speed, UX/UI, and overall functionality
- Ensure accuracy in product listings, pricing, promotions, and campaigns
- Troubleshoot technical issues and coordinate with developers or platform support
- Optimize landing pages and product pages for conversion (CRO)
- Maintain and manage Shopify backend (basic coding knowledge is an advantage)
- Ensure seamless integration across all platforms and systems
2. Paid Advertising & Performance Marketing
- Plan, execute, and optimize campaigns across:
- Meta Ads (Facebook & Instagram)
- Google Ads (Search, Display, YouTube)
- TikTok Ads
- Shopee Ads
- Manage and allocate advertising budgets effectively
- Monitor and improve ROAS, CPA, CTR, and conversion rates
- Conduct A/B testing on creatives, targeting, and funnels
- Collaborate with content team to produce high-converting creatives
- Plan and execute LIVE selling campaigns (Shopee & TikTok)
3. SEO Strategy & Organic Growth
- Develop and execute comprehensive SEO strategies
- Optimize on-page SEO (keywords, meta tags, content structure)
- Oversee technical SEO (site speed, indexing, mobile optimization)
- Monitor keyword rankings, organic traffic, and competitor performance
- Work with content team to produce SEO-driven articles and product content
4. Social Media & Marketplace Management
- Oversee brand presence across:
- Facebook, Instagram, TikTok, Shopee
- Align organic content with paid campaigns and sales goals
- Optimize Shopee store performance (traffic, campaigns, vouchers, ads)
- Monitor and improve engagement, reach, and conversion metrics
5. Data Analysis, Tracking & Reporting
- Track performance using tools such as:
- Google Analytics
- Google Search Console
- Meta Business Suite
- TikTok Ads Manager
- Shopee Ads Dashboard
- Analyze cross-platform data to identify growth opportunities.
- Prepare weekly & monthly reports with actionable insights.
6. Strategy, Leadership & Execution
- Develop and execute full-funnel strategies (Awareness → Conversion → Retention).
- Lead and collaborate with content creators and/or external agencies.
- Plan and execute campaigns, promotions, festive sales, and product launches.
- Stay updated on digital trends, algorithm changes, and platform updates.
7. Email Marketing & Retention
- Plan and execute email marketing campaigns.
- Develop story-driven, visually engaging email content.
- Manage newsletters and CRM communication to drive repeat sales.
- Optimize email performance (open rate, CTR, conversion).
What We’re Looking For
- Proven experience in digital marketing & e-commerce management.
- Strong understanding of performance marketing & data analytics.
- Hands-on experience managing multi-platform ecosystems.
- Ability to translate strategy into measurable results.
- Strong ownership mindset and ability to work in a fast-paced environment.
Pay: RM2,000.00 - RM3,000.00 per month
Benefits:
- Dental insurance
- Free parking
- Health insurance
- Meal allowance
Work Location: In person