PATHGREEN ENERGY SDN BHD Hiring! Full Time Digital Marketing Executive in Selangor, Earn up to MYR 4,000 - Ricebowl

About Pathgreen Energy

Pathgreen Energy is a fast-growing renewable energy company specializing in commercial and industrial Solar PV solutions and Operations & Maintenance (O&M) services. We are committed to helping businesses transition to clean energy through reliable, innovative, and sustainable solar solutions.

We are looking for a creative, data-driven, and passionate Digital Marketing Executive to grow our brand presence, drive lead generation, and support our business growth through impactful digital marketing strategies.

What You'll Do

• Collaborate with the Content Creator to develop engaging weekly content (static graphics and short-form videos) for Facebook, Instagram, TikTok, and XiaoHongShu (XHS).
• Plan, execute, and optimize digital marketing campaigns across Meta Ads, Google Ads (SEM), SEO, and other digital channels.
• Monitor and analyze campaign performance using Meta Business Suite, Google Analytics, TikTok Business Center, and other marketing tools.
• Conduct A/B testing and campaign optimization to improve conversion rates and reduce Cost Per Acquisition (CPA).
• Perform market research, competitor analysis, and identify emerging digital marketing trends.
• Coordinate with Sales and Operations teams to ensure consistent brand messaging and support lead generation initiatives.
• Prepare campaign performance reports and recommend strategies for continuous improvement.
• Support marketing events, content shoots, and promotional campaigns when required.

What We're Looking For

• Diploma or Bachelor's Degree in Marketing, Communications, Business, Digital Marketing, or a related field.
• 1–3 years of experience in digital marketing or social media marketing. Fresh graduates with a strong portfolio are welcome to apply.
• Strong understanding of social media platforms, digital advertising, SEO, SEM, and web analytics.
• Familiarity with Meta Business Suite, Google Analytics, Google Ads, TikTok Business Center, and related marketing tools.
• Experience with paid advertising campaigns is an advantage.
• Proficiency in Canva, CapCut, Adobe Photoshop, Adobe Illustrator, or similar creative tools is a plus.
• Creative, proactive, detail-oriented, and able to manage multiple projects simultaneously.
• Excellent communication skills and the ability to work independently as well as collaboratively.
• Fluent in English and Mandarin to support multilingual content creation and engagement.

Why Join Pathgreen Energy?

• Be part of a growing company in Malaysia's renewable energy industry.
• Work with a passionate and collaborative team.
• Gain hands-on experience in integrated digital marketing and lead generation.
• Opportunities for learning, career growth, and professional development.
• Make a meaningful impact by promoting sustainable energy solutions.

If you're passionate about digital marketing and want to be part of the clean energy movement, we'd love to hear from you.

Apply now and join us in powering a greener future!

Job Type: Full-time

Pay: RM3,500.00 - RM4,000.00 per month

Benefits:

• Additional leave
• Health insurance
• Maternity leave
• Opportunities for promotion
• Professional development

Application Question(s):

• Which digital marketing platforms have you managed?
• Which analytics tools are you proficient in?

Experience:

• Digital marketing: 1 year (Preferred)

Language:

• both English and Mandarin? (Preferred)

Work Location: In person