Partner Strategy & GTM Execution
- Develop and execute regional partner strategy aligned with company growth priorities
- Identify, onboard, and enable new partners in priority markets and verticals (e.g., Semiconductor, Electronics, Data Center, Automotive)
- Drive joint GTM planning with partners including pipeline generation campaigns and account targeting
Revenue & Pipeline Management
- Own partner-sourced and partner-influenced revenue targets
- Monitor partner pipeline health, deal progression, and forecast accuracy
- Drive deal registration adoption and governance to protect partner investments
Partner Relationship Management
- Build executive-level relationships with key partner stakeholders
- Act as the primary escalation point for partner-related issues
- Conduct regular business reviews (QBRs) to track performance and identify growth opportunities
Partner Enablement & Capability Building
- Ensure partners are equipped with necessary technical, sales, and solution knowledge
- Coordinate training, certifications, and product updates
- Drive partner specialization in key solution areas (e.g., RF, EV, AI/Data Center testing)
Cross-Functional Collaboration
- Work closely with direct sales teams to ensure alignment on account coverage and engagement model
- Collaborate with marketing on demand generation and partner campaigns
- Partner with operations on deal registration, pricing, and program compliance
Market Intelligence & Coverage Expansion
- Identify whitespace opportunities across ASEAN markets
- Provide insights on industry trends, competitor channel strategies, and partner landscape
- Expand ecosystem including system integrators, distributors, and solution partners
Job Qualifications:
- Bachelor’s degree in business, Engineering, or related field
- 6–8 years of experience in channel/partner sales within technology (e.g., test & measurement, semiconductor, enterprise IT)
- Strong understanding of indirect sales models (distributors, VARs, system integrators)
- Proven track record of achieving revenue targets through partners
- Experience in managing Southeast Asia countries