Insight Genesis - IGAi Hiring! Full Time Marketing Associate in - Ricebowl

Company Description Insight Genesis – IGAi is an AI-driven platform that uses advanced algorithms to predict human behavior and generate personalized, actionable insights across finance, career, education, and health. The company focuses on solving the problem of fragmented and generic guidance, especially for individuals in emerging and unbanked markets. By connecting data, behavior, and predictive AI, Insight Genesis builds an intelligent ecosystem that supports more informed life decisions. The platform unifies key verticals such as tailored financial recommendations, data-driven HR insights, personalized educational guidance, and individualized health and wellness advice. Team members contribute to a mission-centered environment where technology is used to improve real-world outcomes for diverse users worldwide.

Role Description This is a full-time remote role for a Marketing Associate at Insight Genesis – IGAi. The Marketing Associate will support the planning and execution of marketing campaigns that promote the platform’s AI solutions across finance, HR, education, and health verticals. Day-to-day responsibilities include assisting with market research, preparing marketing materials and sales collateral, coordinating digital and social media activities, and tracking performance metrics. The role also involves collaborating with cross-functional teams to ensure consistent brand messaging, supporting lead-generation efforts, and maintaining organized project documentation. The Marketing Associate will contribute ideas to improve campaign effectiveness and help build awareness and engagement among target audiences.

Qualifications

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• Candidates should possess strong Communication skills, including clear written and verbal communication and the ability to tailor messages to different audiences.
• Candidates should possess Market Research skills, including gathering and analyzing data on customers, competitors, and industry trends.
• Candidates should possess Sales and Marketing skills, including basic understanding of sales funnels, campaign execution, and customer engagement strategies.
• Candidates should possess Project Management skills, including organizing tasks, meeting deadlines, and coordinating with multiple stakeholders.
• Additional beneficial qualifications include familiarity with digital marketing tools and analytics, interest in AI and data-driven products, and experience in one or more of the platform’s verticals (finance, HR, education, or health).
• Bachelor’s degree or equivalent experience in Marketing, Business, Communications, or a related field is preferred.
• Ability to work independently in a remote setting, collaborate across time zones, and adapt quickly in a fast-evolving startup environment.