- Bayan Lepas Pulau Pinang Malaysia
Working Location
Job Description
Responsibilities
About the Company
MNC in Bayan Lepas
Role Summary:
To lead product portfolio strategy in the semiconductor packaging industry with a focus on tape & reel systems by driving market differentiation, managing pricing and margins, engaging key customers, and coordinating cross‑functional projects to achieve growth and customer satisfaction.
Job Responsibilities
• Develop and execute product portfolio strategy aligned with market trends and business growth targets.
• Conduct market and competitor analysis to identify differentiation opportunities.
• Manage product pricing strategy, margin performance, and price‑cost management.
• Develop business cases and support new projects/customers development initiatives.
• Engage with key customers to understand business needs, pain points, and growth opportunities.
• Build strong rapport and long‑term relationships with key customers to enhance loyalty and partnership.
• Monitor key performance metrics including revenue growth and new projects development.
• Synchronize between internal and external parties to achieve total customer satisfaction.
Job Requirements
• Bachelor’s Degree in Business, Engineering, Marketing, or equivalent.
• Minimum 5 years of experience in Product Management / Business Development / Technical Sales within the electronics component packaging industry.
• Experience in Tape & Reel packaging systems for semiconductor backend testing is required.
• Strong commercial acumen with experience in pricing, negotiation, and margin management.
• Proven ability to build rapport, establish trust, and maintain strong customer relationships.
• Strong interpersonal and communication skills with confidence in customer‑facing situations.
• Experience handling cross‑functional projects.
• Strong analytical skills with proficiency in Excel (Power BI knowledge is an added advantage).
• Regional travelling exposure is required.
• Knowledge in carrier tape design with EIA 483 compliance is an added advantage.
Please be informed that only shortlisted candidate will be notified.
For more information, you may reach out to Charmaine at her email at ************* or WhatsApp her at +*************
About our company:
PeopleLAKE is a full-service HR solution company providing Recruitment, HR Outsourcing, and Corporate Training. eLawyer Recruitment is part of PeopleLAKE Group. Visit us on ************* follow us on ************* to get updates on latest job opportunities or for legal jobs visit on ************* and follow us on *************
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