Dancom Group is looking for a dynamic and self-motivated Product Training Manager to join our DYSON team.
What is the role about?
1) Product & Sales Training Leadership
- Translate commercial objectives into structured annual training roadmaps and measurable learning outcomes.
- Design and deliver high-impact training programs covering:
- Lead training for new product launches and category expansions.
- Equip local trainers and team leaders with strong presentation and facilitation skills (“Train-the-Trainer” programs).
- Guide and manage the team of trainers to deliver best training outcome and achive overall organizational training objectives on sales conversion.
2) Capability Building & Performance Development.
- Build and strengthen distributor and local team capability frameworks.
- Drive implementation of dedicated training resources within distributor organizations.
- Develop structured monitoring and assessment frameworks for sales personnel to improve:
i) Conversion rates
ii) Average Unit Sales (AUS)
iii) In-Store Productivity (IPT)
iv) Review market share data and performance metrics to identify capability gaps and training interventions.
v) Maintain up-to-date knowledge of industry trends and emerging technologies.
3) Training Development & Execution
- Design, standardize, and scale training programs for internal and external partners.
- Centralize and manage training assets (event design, presentations, handouts, digital materials and demo units.)
- Collaborate with Marketing, Retail, and PR teams to ensure cohesive brand storytelling and product guide lead.
- Customize and localize training programs for local market needs while maintaining global brand standards.
- Lead training project execution and oversee delivery when required.
- Ensure measurable commercial impact from academy programs.
- Support sales team on the floor during mega events and roadshow or during special events as requested by management.
4) Training Content & Knowledge Management
- Develop centralized resource platforms for field teams.
- Build and maintain a competitive intelligence database across existing and future categories.
5) Training Governance, KPI & Budget Management
- Develop and manage a sustainable annual training calendar aligned to market needs.
- Develop assessment matrices to evaluate field team productivity.
- Manage training function P&L within assigned budget.
Are you the one?
- Bachelor’s Degree in Business, Marketing, Training & Development, Education, or a related field.
- Minimum 5–8 years of experience in training, sales enablement, retail operations, or commercial capability development, preferably within consumer electronics, premium retail, or FMCG.
- Strong expertise in product training, sales training, and capability development frameworks.
Drop your resume and let's talk!