E-Commerce Senior Manager – Japan, Tokyo
An international consumer brand is hiring an E-commerce Senior Manager, Japan to own and accelerate its online business across leading marketplaces and direct-to-consumer channels. The role sits within the Sales organization in Tokyo and is central to driving profitable digital growth in a complex, global matrix setup.
This position is ideal for a commercially driven senior e-commerce leader who enjoys end-to-end ownership of performance on platforms like Rakuten and Amazon, while building the future ************* (DTC) presence in Japan. The role combines full P&L responsibility, strategic planning, and hands-on execution together with local partners and international e-commerce teams.
Job Responsibilities:
- Own the full e-commerce business in Japan with primary responsibility for Rakuten and Amazon Japan, and future leadership of ************* (DTC).
- Translate global e-commerce objectives into clear local execution plans, including annual targets, forecasts, and long-term growth strategies.
- Hold full EC P&L ownership, ensuring profitable growth and alignment with global performance standards and governance.
- Lead assortment, merchandising, PDP optimization, content, ratings & reviews, and conversion-focused initiatives on key platforms.
- Own promotional planning and investment levels, including post-campaign ROI analysis and continuous optimization.
- Ensure strong operational execution across stock availability, logistics coordination, and marketplace/platform requirements.
- Build and manage weekly and monthly forecasts, proactively closing performance gaps when results are off track.
- Lead and manage local agencies and external partners (media, marketplace, affiliate) to deliver on growth and brand objectives.
- Drive planning and execution of ************* Japan in partnership with global DTC and technology teams.
- Participate in global planning cycles, business reviews, and strategy forums, sharing local insights and best practices.
- Build and lead a high-performing local e-commerce team, including internal resources and external partners.
Requirements:
- MUST: Bachelor’s degree in a relevant field (e.g., Business, Marketing, Economics) required.
- MUST: 8–10 years of senior e-commerce leadership with deep P&L responsibility and ownership of 1M USD+ (≈ ¥100M) budgets.
- MUST: Fluent in Japanese and English, with strong communication skills in a multinational environment.
- Proven end-to-end ownership of core e-commerce KPIs, including sales, ROAS/TACOS, margin, conversion, and stock health.
- Strong commercial and analytical judgment, including forecasting, ROI management, and performance recovery plans.
- Senior experience managing Amazon and/or Rakuten, with a deep understanding of marketplace operations and pricing.
- Experience operating within a matrix, global organization, collaborating with regional and international stakeholders.
- Background in luxury beauty within a global brand environment is preferred but not strictly required.
If you're excited to drive brand growth and shape the future of business across Japan, we’d love to hear from you.