HEPMIL Malaysia Hiring! Full Time Creative Strategy Lead (Assistant Manager - Manager) in - Ricebowl

About Us

Hepmil Malaysia is a digital content and creator agency that connects brands with Gen Z and young millennials through hyper-localized, entertaining content. Home to pages like MGAG and Hepmil Creators’ Network (HCN), we help brands engage audiences with content that’s proudly local, proudly ridiculous, and always relatable.

Since 2015, MGAG has become one of Malaysia’s fastest-growing Gen Z and millennial comedy brands, reaching more than 9 million users monthly. Hepmil Creators’ Network (HCN) is a creator agency that connects brands with over 1,000 TikTok creators across Southeast Asia — powering hyper-local, entertaining content that resonates with audiences while delivering results for brands.

We’re looking for a Creative Strategy Lead (AM/M) to bring bold ideas to life, drive campaign execution, and inspire a team of creatives. You’ll bridge strategy with creativity, ensuring our content not only resonates with culture but also delivers impact for our brand partners. 

Key Responsibilities

Concept Generation & Ideation

Develop social-first ideas and campaign concepts that give our brand partners a creative edge. 

Translate audience insights, platform trends, and brand objectives into innovative campaign ideas. 

Support in brainstorming sessions, helping both clients and internal teams unlock creative possibilities. 

Campaign Planning & Execution

Oversee day-to-day execution of campaign elements, ensuring projects are delivered on time, on brief, and with high creative quality. 

Collaborate with cross-functional teams (Accounts, Strategy, Production) to ensure alignment between creative vision and business objectives. 

Monitor creative performance and recommend optimizations throughout the campaign lifecycle. 

Brand Storytelling & Messaging

Craft clear and compelling messaging that reflects brand values, communicates key ideas, and drives engagement. 

Ensure creative outputs are culturally relevant, platform-appropriate, and resonate with Gen Z and young millennial audiences. 

Contribute to pitch decks, proposals, and creative treatments for clients. 

Creative Team Management & Culture

Lead and mentor a team of designers, writers, and content creators, ensuring consistent delivery of high-quality creative work. 

Foster a collaborative, innovative, and supportive creative culture. 

Provide constructive feedback and guidance to elevate the team’s creative capabilities

- Unlimited pantry snacks - Hybrid working life - Public transport allowance - Flexi allowance - Team bonding & makan-makan - Workiversary perks