Joey Yap Group Hiring! Full Time Content Writer (CCA) in Federal Territory - Ricebowl

We are looking for Content Writers to join our Content Creation Team. This is not a generic writing role. We need people who understand content strategy, audience psychology, and social media storytelling. And people who understand that content is not just about posting, it is about positioning, attention, and influence. The ideal candidate should be able to turn raw ideas into structured, engaging, and strategic content.

Key Responsibilities

• Research client industries, competitors, and trends
• Develop content ideas and strategic angles
• Write scripts, hooks, captions, and content structures
• Translate business goals into engaging social media content
• Help improve content performance through stronger positioning and storytelling
  
  

Job Requirements

• Diploma or equivalent qualification.
• Experience in content writing, social media, or digital marketing
• Strong understanding of Instagram, TikTok, YouTube content
• Familiar with personal branding and creator-style content
• Able to research and study viral content patterns
• Understands audience retention and hook writing.
• Understanding of short-form video psychology and able to think strategically, not just creatively
• Familiar with creator economy and internet culture
  
  

Location : Mid Valley, KL

Working Hour : Monday to Friday 9.00am to 6.00pm