Didi Automotive (Penang Branch) Hiring! Full Time Marketing Assistant in Pulau Pinang, Earn up to MYR 3,000 - Ricebowl

Job Responsibilities

1. Marketing Strategy Development

Market Research: Analyze market trends, consumer behaviors, and competitor activities to identify opportunities for growth and improvement.

Campaign Planning: Lead or assist in planning marketing campaigns, from conception to execution, for product launches, events, and promotions.

2. Digital Marketing

Social Media Marketing: Manage social media accounts (Facebook, Instagram, YouTube, etc.), create engaging content, and build a strong online presence for the brand.

SEO/SEM: Optimize website and content for search engines to improve visibility and lead generation.

Email Marketing: Develop and send targeted email campaigns to promote sales, events, or brand messaging.

3. Content Creation and Management

Content Strategy: Oversee the creation of engaging and relevant content for digital platforms (blogs, social media, newsletters, etc.).

4. Event Management

Motorcycle Shows and Expos: Organize and manage presence at motorcycle-related events, trade shows, and exhibitions.

Dealer Engagement: Coordinate promotional events and offers in partnership with dealerships to drive sales.

5. Customer Engagement and Community Building

Customer Insights: Gather and analyse customer feedback to ensure marketing strategies align with consumer preferences.

Community Building: Foster an online or offline community of motorcycle enthusiasts through forums, events, and loyalty programs.

6. Sales Support

Sales Collateral: Create marketing materials that support sales teams, such as brochures, online content, presentations, and advertisements.

Lead Generation: Assist in generating leads through digital channels, partnerships, or events and collaborate with the sales team for conversions.

7. Budget Management and Reporting

Budget Allocation: Manage marketing budgets, ensuring resources are appropriately allocated across campaigns and initiatives.

8. Trend Monitoring and Innovation

Industry Trends: Stay updated with the latest trends in motorcycle technology, design, and consumer behavior to keep the brand relevant

Requirements

• At least 2 year(s) of experience in graphic design and digital marketing.
• Possess own transport and willing to travel

Job Type: Permanent

Pay: RM2,500.00 - RM3,000.00 per month

Work Location: In person