ADERA AI Pte Ltd Hiring! Full Time Marketing Executive in - Ricebowl

ADERA is a technology solutions company that applies cutting-edge technology to create innovative solutions that have a positive impact on people’s lives. Our technology solutions are deployed in various businesses through South-East Asia and help these businesses in their automation and digitalisation process.

Job Responsibilities

• Create awareness of and develop the brand to be marketed
• Create marketing plans, advertising, direct marketing and campaigns
• Source advertising opportunities and place advertisements online or on radio
• Create and design or work closely with external creative agencies to design marketing materials such as brochures and adverts
• Write and proofread marketing copy for both online and print campaigns
• Produce creative content, including videos and blog posts
• Run social media channels
• Organise and attend events such as conferences, seminars, receptions and exhibitions
• Liaise with designers and printers and organise photo shoots
• Arrange the effective distribution of marketing materials
• Conduct market research, for example using customer questionnaires and focus groups
• Develop relationships with key stakeholders, both internal and external.

With experience, he/she will need to:

• Develop and implement a marketing strategy (often as part of a wider sales and marketing programme)
• Evaluate and review marketing campaigns, advertising and SEO to make sure the correct mediums are being used and campaigns are effective

• Track marketing performance and return on investment and prepare weekly or monthly reports for management • Monitor and report on competitor activity

• Lead external agencies, when appropriate, to effectively manage events, press relationships, editorial requests, presentations, promotional materials and online activities

Skills & Experience Required

• Diploma/Degree in Business Management/ Administration