Penta Consultancy Hiring! Full Time Digital Marketing Executive in Federal Territory - Ricebowl

About Our Client

Our client is a well-established technology-driven organization delivering enterprise-grade solutions to support complex business operations. As we continue to scale our market presence, they are looking for a versatile Digital Marketing Executive to join the team. With a strong focus on audience engagement, brand growth and meaningful connections, the company offers a collaborative environment for marketing professionals to create impactful campaigns and experiences of corporate events.

Key Responsibilities

• Develop and implement comprehensive digital marketing strategies, including SEO/SEM, to enhance brand visibility and drive high-quality organic and paid traffic.
• Plan and execute marketing initiatives that leverage both digital channels (Social Media, Email, Web) and physical events to create a cohesive brand experience.
• Create, schedule, and manage engaging content across platforms (Instagram, TikTok, XHS, Blogs); utilize AI-driven tools to optimize content for global markets.
• Monitor and analyze KPIs using Google Analytics, Meta Business Suite, and SEO tools to provide data-driven recommendations and ROI reports for paid ad spend.
• Lead the end-to-end lifecycle of corporate events, workshops, and product launches—from venue selection and vendor management to onsite execution and post-event analysis.
• Work closely with senior management and internal teams to align marketing activities with business goals and technical product roadmaps.
• Maintain and update marketing materials, event scripts, presentations, and website documentation to ensure brand consistency.
• Stay current with emerging digital trends, SEO algorithm updates, and industry best practices to keep the company’s strategy competitive.

Required Skills & Experience

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Minimum3 years of hands-on experience in Digital Marketing and/or Event Management (B2B tech experience is a significant advantage).
• Proven expertise in managing SEO campaigns, geo-targeted keyword research, and paid advertising (Google Ads & Meta Ads Manager).
• Familiarity with AI-driven tools for SEO, content creation, and marketing optimization (e.g., Clearscope or Frase).
• Demonstrated ability to manage event logistics, budgets, and vendor relationships for high-stakes corporate gatherings.
• A proactive problem-solver with strong project management skills and the ability to handle multiple deadlines in a fast-paced environment.