Hong Kong Technology Venture Company Limited is a Hong Kong listed company (SEHK: 1137)
The Group currently engages in the development of Hong Kong's largest 24-hour online shopping mall, HKTVmall, providing an "one-stop shop" platform to people in Hong Kong, including entertainment, online shopping, delivery service and impressive customer experience. The Group has set up another business in 2020 – Shoalter Technology Limited (“Shoalter”) – a technology provider on eCommerce solution aiming to enable any traditional supermarkets or retailers locally and globally to enter into digital retailing successfully.
Aiming to seize the opportunity in eCommerce and technology development, it’s your turn now! Welcome you to join HKTV Group NOW to create a new career peak under the leading eCommerce and technology brand in Hong Kong.
Being a HKTVer, You Can Enjoy
Competitive salary with attractive Talent Benefits, including:
16 - 24-day annual leave, marriage, maternity, paternity, exam, birthday leave*, 2-day family care leave*, full pay sick leave and compassionate leave
Five-day week with flexi working hours before 09:30 am for selected functions in TKO office
Talent 20% Off Purchase Discount Program
Medical and life insurance coverage
Comprehensive dental benefit
Attractive education partnership allowance
Professional training and career advancement opportunities
Free morning bus from selected districts (such as Tuen Mun, Tsuen Wan, Shatin, etc.) to office
Free round-trip shuttle bus service to the nearest MTR stations 3 times per hour
Over 300,000 square feet headquarter, well equipped with self-run canteen, relaxing collaboration area
- for Talents with over 1-year employment
We hope to see all high caliber talents joining this unparalleled e-commerce platform very soon.
What You will be Doing
Lead integrated campaign planning — objectives, messaging, creative direction, execution, and post-campaign review.
Own the promotional calendar and brief; art-direct visual assets and artwork across digital ads, email, social, and landing pages.
Coordinate with product, operations, and external vendors to deliver campaigns on time and within budget.
Segment and analyze customer portfolios to design personalized content and promotions that build loyalty and repeat purchase
Define CRM strategy across email, push, Whatsapp, and in-app; oversee lifecycle journeys and segmentation programmes.
Oversee paid media planning and budget allocation across Google Ads, Meta, and other platforms.
Review performance against CPA, ROAS,guide the team on optimisation decisions.
Collaborate cross-functionally with sales, advertising, live shopping, and product teams to deliver a fully aligned personal care marketing strategy
Who is our Right Fit
3–5 years in digital marketing, with at least 1 year in a supervisory or team-lead capacity.
Proven end-to-end campaign ownership — strategy, creative production, execution, and reporting.
Strong analytical and strategic thinking, with the ability to spot trends and translate them into actionable growth plans.
Analytical mindset; comfortable with GA4, attribution data, and performance dashboards.
E-commerce or platform marketing experience strongly preferred.
Strong analytical and strategic thinking, with the ability to spot trends and translate them into actionable growth plans.
Open-minded, innovative, and resilient under pressure, with a passion for driving excellence in fresh groceries marketing.
Embracing a test-and-learn culture in a fast-moving environment.
Experience on a quick commerce, on-demand delivery, or marketplace platform will be a plus
Familiarity with AI tools for marketing workflows (LLMs, AI creative tools, AI ad/CRM features) will be a plus
Candidates with less experience who demonstrate strong executional ability and potential will be considered for the Senior Marketing Officer position instead.
Full-time