Full Time Senior Digital Marketing Executive Jobs, salary up to MYR 7,500 in Bomb Battle Bandar Kuala Lumpur - Ricebowl

1. Experience: 3–5 years of experience in Marketing, ideally within experiential entertainment, hospitality, theme parks, FMCG, or youth-centric lifestyle brands

2. Social Media Savvy: Deep understanding of current social trends, algorithm changes, and what makes short-form video content go viral.

3. Growth Mindset: A mix of creative execution (eye for good design/copy) and analytical thinking (tracking ad performance and bookings).

4. Project Management: Ability to multi-task efficiently—shifting gears seamlessly between agency management, partnership pitches, and on-site event execution.

5. Energy: A passionate individual who thrives in a fast-paced, dynamic, and fun work environment.

Why Join Us?

• Be part of a rapidly growing, disruptive entertainment brand.

• A vibrant, creative, and energetic work culture.

• Competitive salary, performance bonuses, and growth opportunities.

• Yes, you get to test the games (and get bombed!).

1. Brand Strategy & Identity: Act as the custodian for Bomb Battle’s visual identity; ensure high-octane storytelling and consistent branding across all online and physical touchpoints.

2. Digital & Viral Marketing: Drive our short-form video strategy (TikTok, Reels, Shorts) to capture viral paint-blast/gel shooting moments, manage paid ad spend (Meta, Google, TikTok), and run our influencer/KOC pipeline.

3. Campaign Management: Plan and execute 360-degree seasonal campaigns (school holidays, festive drops, corporate year-end bookings) and FOMO-driven promotions that maximize room capacity.

4. Events & Experiential Marketing: Market and drive B2B corporate team-building bookings, plan exclusive B2C community tournaments or VIP launch parties, and optimize on-site marketing activations.

5. Strategic Partnerships: Secure profitable collaborations with ticketing/travel platforms, lifestyle/youth brands (energy drinks, streetwear, gaming), and corporate employee perk networks.

6. Data & ROI Tracking: Monitor, analyze, and report on key metrics including ticket conversion rates, Customer Acquisition Cost (CAC), and campaign ROI to optimize marketing spend.

• EPF
• SOCSO
• Annual Leave
• Medical Leave
• Company Trip
• Company Activities
• Employee Discount on company products/services