Hunters International Hiring! Full Time Performance Marketer in WP Kuala Lumpur, Earn up to MYR 8,000 - Ricebowl

2–5 years of hands-on digital marketing/performance marketing experience

Command of Mandarin.

Experience in regulated or restricted industries preferred

Strong understanding of paid media ecosystems (Meta, Google, native ads, programmatic, influencer, affiliates)

Familiar with attribution models, tracking tools, and analytics platforms (GA4, Pixels, UTMs, MMPs)

Comfortable working with funnel metrics and unit economics (CPA, LTV, ROAS, CAC payback)

Strong analytical and problem-solving skills

Ability to iterate quickly and work in fast-paced, high-growth environments

Plan, execute & optimise digital marketing campaigns across paid and alternative channels (e.g. search, social, affiliates, influencers, native)

Monitor and analyse performance metrics such as CPA, ROI, ROAS, LTV and retention KPIs

Build & optimise end-to-end funnels for lead acquisition, activation, and conversion

Coordinate creative development, messaging, landing pages, and user journeys to improve performance

Experiment with non-traditional channels suitable for grey/regulated markets

Manage budgets, pacing, and media spend across campaigns

Ensure platform compliance and mitigate advertising restrictions for regulated industries

Prepare performance reports and strategic insights for management