- Lorong Haji Hussien 2 Bandar Kuala Lumpur WP Kuala Lumpur Malaysia 50300

Bandar Kuala Lumpur, WP Kuala Lumpur
Working Location
Job Description
Requirements
Develop and execute a comprehensive content strategy aligned with company's brand identity and marketing objectives, targeting both local and international audiences.
Create engaging and high-quality written, visual, and video content for various platforms including the hotel website, social media channels (Instagram, Facebook, TikTok, etc.), email newsletters, and online travel agencies.
Manage and grow the hotel's social media presence, including content scheduling, community engagement, responding to comments and messages, and analyzing performance metrics to optimize strategy.
Write compelling and SEO-friendly copy for website pages, blog posts, promotional materials, press releases, and advertisements, ensuring brand voice consistency and clarity.
Proficiently edit and produce video content for marketing campaigns, social media stories, and promotional videos, utilizing editing software to enhance visual appeal and narrative.
Design visually appealing graphics and marketing collateral for digital and print use, including social media posts, banners, brochures, and presentations, adhering to brand guidelines.
Collaborate with the marketing team and other departments to brainstorm content ideas, plan campaigns, and ensure all content is accurate, relevant, and timely.
Stay updated on the latest digital marketing trends, social media best practices, and content creation techniques to continuously innovate and improve content performance.
Monitor and analyze content performance using analytics tools, providing regular reports on key metrics such as engagement, reach, website traffic, and conversion rates.
Ensure all content adheres to brand guidelines, legal requirements, and industry standards, maintaining a high level of quality and professionalism.
Responsibilities
Develop and execute a comprehensive content strategy aligned with company's brand identity and marketing objectives, focusing on engaging both local and international audiences.
Create compelling and high-quality written, visual, and video content for various platforms including the hotel website, social media channels (Instagram, Facebook, TikTok, etc.), email newsletters, and blog posts.
Manage and grow the hotel's social media presence by creating engaging posts, responding to comments and messages, and analyzing performance metrics to optimize strategy.
Write clear, concise, and persuasive copy for marketing materials, website content, advertisements, and promotional campaigns, ensuring brand voice consistency and SEO best practices.
Edit and produce engaging video content, including promotional videos, behind-the-scenes footage, and guest testimonials, utilizing professional editing software.
Design visually appealing graphics and marketing collateral for digital and print use, adhering to brand guidelines and enhancing the hotel's aesthetic appeal.
Collaborate with the marketing team to brainstorm new content ideas, identify target audience needs, and ensure all content contributes to lead generation and customer engagement goals.
Stay up-to-date with the latest content marketing trends, social media algorithms, and digital marketing best practices to ensure Kuala Lumpur International Hotel (KLIH) remains competitive and innovative.
Monitor and analyze content performance using analytics tools, providing regular reports on key metrics such as engagement, reach, website traffic, and conversion rates.
Ensure all content is localized and culturally relevant for diverse user bases, adapting messaging and visuals to resonate with different regional preferences and expectations.
Benefits
Skills
MRL - CHOW KIT
0.4 km
LRT - KAMPUNG BARU
0.8 km
MRT - HOSPITAL KUALA LUMPUR
0.8 km
MRL - MEDAN TUANKU
0.9 km
LRT - PWTC
0.9 km
MRT - RAJA UDA
0.9 km
MRL - TITIWANGSA
1.0 km
LRT - TITIWANGSA
1.0 km
MRT - TITIWANGSA
1.0 km
LRT - SULTAN ISMAIL
1.0 km
LRT - DANG WANGI
1.1 km
KTM - PUTRA
1.2 km
MRL - BUKIT NANAS
1.2 km
LRT - SENTUL
1.5 km
LRT - BANDARAYA
1.5 km
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