Be part of Team Brand360!
As part of the Brand team, you will have the opportunity to immerse yourself in real-world projects, learn from seasoned professionals, and contribute to innovative campaigns. Gain hands-on experience in strategic planning, digital marketing, and campaign execution while being part of a collaborative and creative environment. This is your gateway to unlocking the exciting world of marketing and making a meaningful impact.
Responsibilities
- Plan and execute all digital acquisition activities (for mobile app and website) using ads platforms including SEM, social media, display advertising campaigns, programmatic, etc.
- Work on a budget to reach maximum KPI keeping the CAC at the optimum level.
- Manage communication with multiple vendors and third-party trackers in order to achieve acquisition objectives.
- Measure and report performance of all digital marketing campaigns, and assess against ROI and KPIs.
- Identify trends and insights, and optimise spend and performance based on the insights.
- Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Do campaign acquisition fraud monitoring and take actions to minimise fraud numbers.
- Plan and create a small-scale A-B test campaign to optimize campaign and creative performance better.
- Suggest new digital channels that have the potential to increase new user numbers in an efficient way.
Job Requirements
- 1 - 3 years of experience in digital marketing, demonstrating a proven track record of driving growth and exceeding KPIs.
- Agency experience is a plus.
- Thorough understanding of digital marketing channels tools and best practices is necessary.
- Proficiency in SEM, social media advertising and email marketing is a must.
- Strong analytical skills and the ability to interpret data for informed decision-making are required.
- Exceptional written and verbal English communication skills are essential.
- A creative mindset and a strong sense of design aesthetics are crucial.
- Familiarity with marketing automation tools and CRM systems is a plus.
Job Type: Full-time
Pay: From RM4,000.00 per month
Benefits:
- Maternity leave
- Parental leave
- Professional development
Ability to commute/relocate:
- Kuala Lumpur: Reliably commute or planning to relocate before starting work (Required)
Experience:
- Google Ads: 2 years (Required)
- Facebook Advertising: 3 years (Required)
- TikTok Advertising: 2 years (Required)
Work Location: In person