全职 AMEA Performance Intelligence Analyst (Kuala Lumpur-based, onsite) 工作, 薪水, Publicis Groupe Holdings B.V Federal Territory 公司招聘中 - Ricebowl

• Build and maintain campaign performance dashboards and reporting templates.
• Ensure accurate and timely delivery of campaign reporting across regional and market teams.
• Monitor campaign performance metrics and flag anomalies or opportunities for optimization.

Performance Analysis & Insight Generation

• Analyze campaign data to identify trends, performance drivers, and areas for improvement.
• Translate campaign performance metrics into clear insights and recommendations.
• Support preparation of performance reviews, campaign summaries, and learning reports.

Dashboard Development & Data Visualization

• Design and maintain reporting dashboards using BI tools such as Tableau, PowerBI, Looker Studio, or Datorama.
• Ensure dashboards are structured for clarity, usability, and scalability across markets.
• Support automation and efficiency improvements within reporting workflows.

Cross-Functional Collaboration

• Work closely with regional and local planning teams to ensure reporting aligns with campaign objectives and KPIs.
• Partner with biddable activation teams to monitor live campaign performance and optimization opportunities.
• Collaborate with data and platform teams to ensure reporting pipelines and data integrity.

Measurement Support

• Support implementation of campaign measurement frameworks and KPI structures defined by the Measurement & Campaign Intelligence Lead.
• Assist in analyzing test-and-learn experiments and campaign measurement outputs.
• Ensure campaign dashboards and reporting align with regional measurement standards.

Leadership Attributes

• • Curious and analytical, always looking for the story behind the data.
  • Detail-oriented with strong data integrity discipline.
  • Able to translate data into clear insights.
  • Collaborative and proactive in supporting planning and activation teams.

Qualifications & Experience

• 2–4+ years of experience in campaign analytics, media reporting, or marketing intelligence.
• Experience with dashboarding and reporting tools (Tableau, PowerBI, Looker Studio, Datorama).
• Strong Excel and data analysis skills.
• Basic understanding of digital media performance metrics across search, social, and programmatic channels.
• Experience working with large datasets and reporting automation preferred.

What Success Looks Like

• Campaign reporting is delivered accurately, consistently, and on time across all assigned markets and campaigns.
• Dashboards and reporting outputs provide clear, actionable insights that support campaign optimization.
• Performance trends, anomalies, and opportunities are proactively identified and communicated to planning and activation teams.
• Reporting dashboards are easy to use, scalable, and adopted by both regional and local stakeholders.
• Data quality, consistency, and reporting governance standards are maintained across campaigns and markets.