Company SSM No 396732-U · 51-200 Employees · Call Center / BPO
About Central Force International Sdn Bhd
Central Force began as a small team of 5 individuals in 1996 and has grown into a robust organization with over 50 permanent staff and 200 part-time employees. Today, we proudly operate two call centers equipped with up to 80 CATI stations, facilitating smooth communication with respondents.
Our expertise spans qualitative and quantitative research, positioning us as a trusted partner by clients across various sectors including consumer, public, and private. As a leading fieldwork provider, we have collaborated with major market research companies, advertisers, marketers, and governmental bodies.
With clients from around the globe, we have built a reputation for delivering quality and consistent data. Our team is proficient in various data collection methodologies, including CATI, CAPI, in-depth interviews, focus groups, ethnography, diary studies, assisted purchase, and mystery shopping.
As proud members of ESOMAR, the Market Research Society of Malaysia, and the Mystery Shopping Professional Association, Central Force adheres firmly to the highest standards of ethics and professionalism in our industry.
Work Culture at Central Force
Benefits of Working at Central Force
Opportunities for Advancement at Central Force
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