Neo-fashion Of Two L Meiconsepts Sdn Bhd

The 2L Group was conceptualized and conceived by Dato Lee Nam Chuan and Datin Sofia Lau in 2001 to spearhead a new line of fashion solutions for the new millennium. In this challenging industry with continuous sophisticated demands, “What Women Wants” epitomes the call for a more personalized and customized fashion line. As one of the most renowned and iconic clothing brand retailers in Malaysia, the 2L Group currently operates 16 outlets nationwide and is well geared for international expansion. The customers’ interests have always been the group’s top priority and continuous improvements reflects that commitment as we move forward in building a fashion-forward company. Our goal is to help customers gain confidence and redefine beauty through our premium products and services. With that in mind, we had forged a synergistic partnership with BrandImage International Institute, the leading BrandImage organization in Asia as we had caught a glimpse of the future in the apparel industry where there is a void to be filled in the area of image consulting expertise. As such, we now provide an exclusive one-stop experience in professional individualized BrandImage services to help customers build their personal charm and enhance their personal qualities through personalized consultations. From choosing the best fabrics, to providing a personalized service coupled with the latest fashion trends with custom fittings and gorgeous concept stores touting exclusive services, it’s our goal to win the hearts of our customers and set a new benchmark of excellence for the industry.